13 Jobs in Iselin, NJ
World Insurance Associates is Hiring an Email Marketing Specialist Near Iselin, NJ
World Insurance Associates is a unique insurance organization offering top products and services from major providers, combined with attentive service from local agents.Founded in 2011, World is one of the fastest-growing insurance brokers in the U.S. with more than 2,200 employees in over 260 offices across North America. We specialize in personal and commercial insurance lines, surety and bonding, employee benefits, financial and retirement services, and human capital management solutions.
Position Overview
We are looking for a tech-savvy individual who is passionate about email marketing. The ideal candidate has hands-on experience executing and optimizing email campaigns, preferably B2B prospecting. As a key member of the Marketing team, you will deliver successful marketing campaigns, and improve ROI. You must be a self-motivated, technical, dynamic doer who is able to cope with the demands of a fast-paced environment.Responsibilities
- Responsible for building/implementing email campaigns in platforms like Mailchimp, Constant Contact, HubSpot or similar.
- Compile prospecting lists using internal and external tools, clean lists and follow data integrity and compliance.
- Manage unsubscribe lists diligently and follow data compliance best practices.
- Collaborate closely with different parties: strategist, copywriter, designers
- Monitor email campaign performance metrics and key performance indicators and make date-driven recommendations for improvement.
- Ensure mobile-friendly, brand compliant email templates.
- Ensure emails follow industry policies and best practices and adhere to World’s Branding standards.
- Provide continuous improvement of e-marketing related activities through A/B testing, including experimentation with subject lines, content, offers, CTAs, etc.
- Proofread key messaging in and out of email templates.
- Build and maintain automated customer journeys such as re-engagement, nurture campaigns etc.
- 2-4 years of experience in email marketing.
- Proven proficiency in WYSIWYG editors.
- Proven success as a technical email marketer who can implement A/B and Multi-variate tests, monitor performance and report results.
- Demonstrated ability to work on multiple campaigns at the same time and meet due dates.
- Basic understanding of html and css styling, medium proficiency or higher is a plus.
- Strong organizational and communication skills.
- Proven ability in handling concurrent projects with attention to detail and accuracy.
- Keen eye for detail in regard to design layouts, copy, and accessibility.
- Some design experience, and the ability to use Canva for photo and graphics editing.
- Understanding of list hygiene, data management and scrubbing.
At World Insurance Associates (WIA), we celebrate and support our differences. We know employing a team rich in diverse thoughts, experiences, and opinions allows our employees, our products, and our community to flourish. WIA is honored to be an equal opportunity workplace. We are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, age, citizenship, marital status, disability, gender identity, sexual orientation, or Veteran status. In addition, WIA makes reasonable accommodations to known physical or mental limitations of an otherwise qualified applicant or employee with a disability, unless the accommodation would impose an undue hardship on the operation of our business.
Job Summary
Full Time
$70k-90k (estimate)
02/29/2024
05/26/2024
worldinsurance.com
Wolcott, NY
<25
Related Companies
The job skills required for Email Marketing Specialist include Products and Services, Attention to Detail, B2B, etc. Having related job skills and expertise will give you an advantage when applying to be an Email Marketing Specialist. That makes you unique and can impact how much salary you can get paid. Below are job openings related to skills required by Email Marketing Specialist. Select any job title you are interested in and start to search job requirements.
The following is the career advancement route for Email Marketing Specialist positions, which can be used as a reference in future career path planning. As an Email Marketing Specialist, it can be promoted into senior positions as a Marketing Assistant II that are expected to handle more key tasks, people in this role will get a higher salary paid than an ordinary Email Marketing Specialist. You can explore the career advancement for an Email Marketing Specialist below and select your interested title to get hiring information.
If you are interested in becoming an Email Marketing Specialist, you need to understand the job requirements and the detailed related responsibilities. Of course, a good educational background and an applicable major will also help in job hunting. Below are some tips on how to become an Email Marketing Specialist for your reference.
Step 1: Understand the job description and responsibilities of an Accountant.
Quotes from people on Email Marketing Specialist job description and responsibilities
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Step 2: Knowing the best tips for becoming an Accountant can help you explore the needs of the position and prepare for the job-related knowledge well ahead of time.
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Step 3: View the best colleges and universities for Email Marketing Specialist.
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